In order to support the main concept of the collection, which was college library, the booth was built almost entirely from 10.000 used school books. The walls of books served as shelfs for all kind of different props like trophies, maps, schematic drawings, sports equipment etc. These items underlined the 4 additional topics of the Hilfiger Kids spirit: Time of Exploration, Sports, Education and Travel.
| year | 2010 |
| location | Bread and Butter, Berlin |
| activity | booth concept / realisation |
| client | Tommy Hilfiger |
